Do your people have the motivation to support your market strategy?
The success of any market strategy depends largely on the attitude and commitment of the people who are implementing it. The reason is obvious. Even the best brains in the world are of little use to the company if they are not motivated. There needs to be a sense of personal commitment to the company’s goals.
That’s why, at Mercuri International, we have designed a tool for accurately measuring the attitudes and commitment of your people, with a view to developing the right motivation to support your market strategies.
How MI-PARE™ works
At Mercuri International, we have extensive experience in planning and implementing MI-PARE™, which guarantees reliable project management as well as optimum results in terms of the quality and quantity of response. Each survey is tailored to suit the size and nature of your organisation, and provides a straight forward process for selecting the questions and collecting the answers.
The MI-PARE™ Personnel Survey examines issues such as:
- How do people perceive the business objectives of the company?
- How do people perceive the company’s market position?
- What is the quality of internal co-operation and teamwork?
- How much do individuals feel they can influence change and results?
- How should the work be changed to create better commitment?
- What could be improved to make the market strategy fully effective?
Turning knowledge into results
MI-PARE™ gives your company the power to turn knowledge into market results by gearing up the organisation to bring about change. It gives clear and tangible recommendations concerning what, why, how and in what order to take actions. Implementation of change is the guiding principle behind every part of the survey, with the questions and information-gathering process set up to point to the necessary areas for improvement.
This makes it easy for top management to take the right measures in order to improve the corporate culture in line with the company’s market strategy.