We believe in short term measurable improvement of sales performance
All companies face the challenges of achieving growth and enhanced profitability. Even organizations with a limited capacity for growth will need to satisfy their stakeholders’ demands for greater returns. So let’s examine the strategic options:
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To improve results through innovation can take years of investment with the eventual returns being difficult to measure
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To improve results through acquisition is complex, expensive and can take months (frequently with disappointing results!)
- To improve results through more effective and efficient selling can give measurable improvement in a matter of weeks!
Think about the large gap in performance between your best sales people and the least effective ones. You would not accept such a difference in efficiency from two production units for example and hence Mercuri International can help you to release this latent potential in your sales resources.
Our experience in enhancing the sales performance of leading companies has revealed that in many cases sales people do not understand their company’s sales strategy! Frequently, less than 20% of the strategy is known and implemented. In addition, a recent Mercuri International survey reveals that typically only 17% of the available time is spent on direct customer activity!
Hence, we believe that short term measurable improvement in sales performance is possible.
In a world where all companies have access to the same technology, solutions and management ideas, successful differentiation is increasingly difficult! Also, higher customer demands and expectations require a greater degree of sales excellence than ever before. This means that many companies now see their sales people as a unique resource and a key differentiator for their customers. The development of new or improved sales processes and competencies is therefore critical to increased results and successful differentiation.
Selling is not as easy as it used to be:
- As competition increases internationally and sales channels continue to multiply, new levels of complexity have made sales more difficult to execute and manage New technologies give buyers more market information than ever before.
- The only way for sales organizations to generate increased results in highly competitive markets with increased price pressure is by finding ways to create long term added value for the customer.
- Selling increasingly involves different functions. Key account managers, presales, after sales, telesales, and customer service must all work together to create an outstanding customer experience through a consistent approach.
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Mercuri International has the expertise to help you and your organization rise to these challenges.
Mercuri International’s mission is Taking Sales To A Higher Level. Thus, our business idea is to help clients worldwide achieve better business results through sales strength optimization.
Our vision is that Mercuri International is at the forefront of the minds of every company who has a sales challenge.