NEW METHODOLOGIES = PROFITS UP 27%

Win new business in your company!

We often see how companies engage in new strategies to protect their most important customers. This in itself makes a lot of business sense, but all too often, it happens that these Key Accounts end up getting better prices and better service, with no added benefit to the supplier: your company!

The whole idea of Key Account Management is to develop business relationships into business partnerships. - to strengthen your own position with the customer by adding more value through an increased understanding of their business. This in turn encourages the customer to entrust you with a larger portion of the market share and often also justifies higher profit margins for your company. (Contrary to the common belief of many Sales People, that higher profit margins for their customers adds significant value to customers.)

Mercuri International collaborated with some of the world’s biggest business and academic leaders to develop a market leading Key Account Management programme. (The University of St Gallen, Marketing Auditorium AG, Competence Centre of B2B-Marketing). International research shows that customers who applied these principles grew their profits from their Key Accounts by as much as 27%.

If we gathered all the people trained by Mercuri International in one year, we would fill 9 sports stadiums. Companies across the globe are benefiting from our Key Account Management processes. Call us to discuss how you could grow your business from your Key Accounts. Please phone 011 807 59 89.

Making strategies work Competence works strategies 08’s plan = ’09’s agenda? Systems make strategies work	Winning the market share war Business is war Plans that win business Executing those plans	Customers as promoters Before you start with customers Only 9’s and 10’s get you in Getting it right	Mail us: francoisb@mercuri.co.za leonc@mercuri.co.za andreg@mercuri.co.za	Come work with us: If the sky is the limit and success is top of your list? Send your C.V and be part of our team and contribute to trade and industry development.
Key accounts = 27% profit Win new business in your KA’s Customer relations that last Who owns your key accounts?	Why training alone does not work Creating new behavior-DNA The 4.2% challenge Think like an FD	Our areas of speciality Tailored programmes Learning Path SETA Accreditation	Visit us: Mercuri International SA (Pty) Ltd 9 Autumn Street Rivonia South Africa	Please contact us: Tel: 27 (0) 11 807 5989 Fax: 27 (0) 11 807 6099

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Mercuri International SA (Pty) Ltd

Francois Barnard - Managing Director

NEW METHODOLOGIES = PROFITS UP 27%